Consumer Social Intelligence Report 2023

Key Non-Marketing Opportunities

Malaysia    |   01 Aug 2023 - 30 Sept 2023

 

1. Introduce approval for new device sign-in by sending in-app push notifications.

Potential Recommendations:
New methods to notify users about unfamiliar device sign-ins and request approval for access.

  • There is a need to embrace new solutions to inform users that a new device has requested to log in to their account and require them to approve it accordingly. 
  • Systems can be developed to inform the customer through an in-app push notification that an unknown device has attempted to log in to their account and is requesting approval. 
  • This can help users be vigilant of their accounts from being accessed by hackers and take the necessary steps to safeguard themselves.

 

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